Sunday 26 April 2009

Facebook Rejects Lesbian Movie Ad

If you use facebook you'll know that facebook has it's own advertising system. A pay per click system that allows you to create ads and display them on profiles that seem appropriate to your ad.

So an ad was placed for the lesbian movie 'And then came Lola'

The advertisers apparently targeted the profiles of women who stated they are interested in other women and are over 18. Nothing wrong with that.

But for some reason the ad got rejected

The reason given was "The image of this ad is either irrelevant or inappropriate. Per sections 3 and 8 of Facebook's Advertising Guidelines, the image on your ad should be relevant and appropriate to the item being advertised. Make sure your image is directly relevant to what you are advertising. Images that are overly explicit, provocative, or that reveal too much skin are not allowed. Images that may either degrade or idealize any health condition or body type are also not allowed. If you choose to submit this ad again, please use an appropriate image that adheres to all of Facebook's Advertising Guidelines."

The image for the ad?



Obviously this has caused quite an uproar in lesbian communities.

And I am a little puzzled. I have come across a load of adverts on facebook in the lesbian genre

So it makes you wonder. 'Why was this ad rejected?'

1 comment:

yamiblue990 said...

maybe because the shirt on the girl in the middles was raised almost up to her bra line? still doesn't show nearly as much skin as others i've seen on facebook